To celebrate the launch of the Nike Cortez silhouette at OFFICE, a playful yet bold window campaign was launched across key London locations, bringing the energy of the campaign into real life.

Assisting on the shoot, I used this as inspiration to bring a track and field inspired aesthetic to life. From Battersea to Oxford Street, specific propping was used like stadium seating, mesh fencing, and grass printed flooring to achieve this.

The campaign shoot took centre stage in each window, creating an eye-catching retail experience.